Goldman in talks to offload Apple Card to American Express: Source

on Jun30
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How Goldman Sachs failed at consumer banking

Goldman Sachs is in talks to offload its Apple credit card and high-yield savings account products to American Express, a source told CNBC’s Leslie Picker.

Goldman Sachs and Apple declined to comment. CNBC has also reached out to American Express.

The talks come amid a broader retreat by Goldman from its largely failed consumer banking initiatives, for which CEO David Solomon has taken a great deal of heat. Last week, CNBC reported that the Wall Street giant is preparing to take a huge writedown on its 2021 acquisition of fintech lender GreenSky.

The Wall Street Journal first reported the Goldman talks with American Express. The newspaper said there’s no assurance of a deal, nor is an agreement close.

It would mark an abrupt reversal for the two corporate giants. In October, the Journal reported Goldman and Apple renewed their partnership through 2029. And in April, Goldman Chief Financial Officer Denis Coleman touted a deepening of the partnership.

“This week, we announced the launch of a savings account for Apple Card users. We are excited to deepen our partnership with Apple through this additional offering and to introduce another source of deposit funding for the firm,” Coleman said at the time.

The Journal also reported Friday that Goldman is talking about unloading its General Motors card partnership. GM declined to comment to CNBC.

– CNBC’s Steve Kovach, Phil LeBeau and Hugh Son contributed to this report.

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