Facebook decided which users are interested in Nazis — and let advertisers target them directly

on Feb21
by | Comments Off on Facebook decided which users are interested in Nazis — and let advertisers target them directly |

In the wake of past controversies, Facebook has blocked ads aimed at those interested in the most obvious terms affiliated with hate groups. “Nazi,” “Hitler,” “white supremacy” and “Holocaust” all yield nothing in the ad platform. But advertisers could target more than a million users with interest in Goebbels or the National Fascist Party, which dissolved in 1943. Himmler had nearly 95,000 constituents. Mengele had 117,150 interested users — a number that increased over the duration of our reporting, to 127,010.



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